Cookie Policy

What Are Cookies

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit our website. They help us provide you with a better browsing experience by remembering your preferences, analysing how you use our site, and enabling certain functionality.

primeatlasium Ltd uses cookies and similar tracking technologies to improve our website performance, understand user behaviour, and deliver relevant content and advertisements. This Cookie Policy explains what cookies we use, why we use them, and how you can control them.

Types of Cookies We Use

We use several different types of cookies on our website, each serving specific purposes:

Necessary Cookies

These cookies are essential for our website to function properly and cannot be disabled. They enable basic functionality such as page navigation, form submission, and access to secure areas. Without these cookies, our website would not work correctly.

Necessary cookies include:

• Session cookies that maintain your connection to our website
• Security cookies that help protect against fraud and abuse
• Cookie consent cookies that remember your privacy preferences
• Load balancing cookies that ensure optimal website performance

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use this data to improve our website performance and user experience.

We primarily use Google Analytics for website analytics, which may set cookies to:

• Count the number of visitors to our website
• Track how visitors move around our site
• Identify which pages are most popular
• Measure website performance and loading times
• Understand user demographics and interests (in aggregated form)

Functional Cookies

These cookies enable enhanced functionality and personalisation on our website. They may be set by us or by third-party providers whose services we use on our pages.

Functional cookies help us:

• Remember your preferences and settings
• Provide personalised content and recommendations
• Enable social media features and integrations
• Improve website accessibility features
• Remember your location for relevant content delivery

Marketing and Advertising Cookies

These cookies are used to deliver relevant advertisements and measure the effectiveness of advertising campaigns. They may be set by us or by our advertising partners.

Marketing cookies enable us to:

• Show you relevant advertisements based on your interests
• Measure the effectiveness of our advertising campaigns
• Prevent you from seeing the same advertisement repeatedly
• Enable remarketing to visitors who have shown interest in our services
• Track conversions from advertisements to our website

Cookie Details Table

The following table provides details about the specific cookies we use:

Third-Party Services

We use several third-party services that may set their own cookies when you visit our website:

Google Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics uses cookies to collect information about your use of our website, which is then used to compile reports and help us improve our site. The information collected includes your IP address, browser type, operating system, referring website, pages visited, and the time and date of your visit.

For more information about Google Analytics and privacy, please visit: Google Privacy Policy

Google Ads

We use Google Ads for advertising and remarketing purposes. Google Ads may use cookies to show you relevant advertisements based on your interests and previous visits to our website. These cookies also help us measure the effectiveness of our advertising campaigns.

You can opt out of personalised advertising by visiting: Google Ads Settings

Google Fonts

We use Google Fonts to enhance the typography and design of our website. When you visit our site, Google Fonts may set cookies to optimise font delivery and performance.

Google Consent Mode v2

We implement Google Consent Mode v2, which allows us to respect your cookie preferences whilst still providing basic functionality. When you make choices about cookie categories through our consent banner, we communicate these preferences to Google services.

This means that:

• If you reject analytics cookies, Google Analytics will operate in a privacy-enhanced mode
• If you reject marketing cookies, Google Ads will not use cookies for personalised advertising
• Your consent choices are automatically applied to all Google services we use
• We can still measure basic website performance whilst respecting your privacy choices

How to Manage Cookies

You have several options for managing cookies on our website:

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to:

• Accept all cookies
• Reject all non-essential cookies
• Customise your preferences by cookie category

You can change your preferences at any time by clicking the cookie settings link in our website footer or by clearing your browser cookies and revisiting our site.

Browser Settings

You can also manage cookies through your web browser settings. Most browsers allow you to:

• View and delete existing cookies
• Block cookies from specific websites
• Block all cookies (though this may affect website functionality)
• Delete cookies when you close your browser

For instructions on managing cookies in popular browsers:

• Google Chrome
• Mozilla Firefox
• Safari
• Microsoft Edge

Opt-Out Tools

For specific types of cookies, you can use these opt-out tools:

• Google Analytics: Google Analytics Opt-out Browser Add-on
• Google Ads: Google Ads Settings
• Industry Opt-out: Your Online Choices

Impact of Disabling Cookies

If you choose to disable certain types of cookies, please note that:

• Necessary cookies: Disabling these may prevent our website from functioning properly
• Analytics cookies: We won't be able to improve our website based on usage data
• Functional cookies: You may lose personalised features and preferences
• Marketing cookies: You may see less relevant advertisements

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will notify you by:

• Updating the "Last updated" date at the top of this policy
• Displaying a notice on our website
• Sending an email notification (if you have subscribed to our communications)

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

For more information about our privacy practices, please see our Privacy Policy.